Open Mind, Open Heart, Open Will

Point of AC
Aug 21
3 min read

Crafting Hope: LoveXpress and Point of AC's Vision for Change

Imagine a world where a youth with Autism Spectrum Disorder (ASD) isn’t told that they’re “weird” at work. Where a parent hears, “your child belongs here.”

That’s the world LoveXpress is fighting for. Their mission is profound in its simplicity: to provide unwavering love, support, and opportunity to families with ASD. With career guidance, counselling, and advocacy, they don’t just offer help – they offer hope.

Open Mind. Open Heart. Open Will.

These are the principles that guided LoveXpress for years. One might think that change is bound to happen overtime, but it is a transformational process that requires the right mindset, relentless effort, and courage for change.

LoveXpress sees the struggles of youths of ASD. Its founder, Kitty, sees the untapped potential of these youths, their families turned away at the doorstep, and committed to giving their voice back. How? Families get guidance on how to communicate with their children. Youths experience work in a safe environment instead of an unfamiliar and uncaring workplace. And the community gains attention from the busy people of Hong Kong.

That is just the tip of the iceberg. From an individual to societal scale, LoveXpress used love and compassion to build an ecosystem where individuality is encouraged. Where differences were celebrated, not abandoned.

Yet, Kitty knew LoveXpress could go further. To reach new heights, they had to let go, not as a risk, but as a necessity to scale their mission.

Our Founder Ginnie, LoveXpress Founder Kitty Poon, and HK Actress Grace Chan proudly showcase gourmet products at The Edible Projects.

Point of AC met LoveXpress in 2022. We believe that this is not by chance. We too, were in search of a deeper purpose, and LoveXpress welcomed us with open arms. We met the youths and families in person, we spoke to them, laughed with them, felt the love between them, and decided to grow alongside them. We found ourselves wanting to help amplify their voices too. Their mission became our mission.

We strive to do what we do best: to craft a unique story that advocates the vision of the brand. We are the storytellers, and we had to first break down the existing story into chapters, prose, words, to reconstruct a more powerful version, one that offers an unseen perspective to the world.

Disassembling a well-established organisation into pieces was a grueling process, albeit a necessary one. From rebranding not only LoveXpress, but also its subsequent sub-affiliates, we felt like we had to start from step zero. There were moments of uncertainty, of trial and error, of “are we doing this right?” But what Point of AC has always learned from LoveXpress is their courage to dream big, however crazy it may sound. As long as there was the heart to serve those that need it, the path will follow.

Together, we worked with LoveXpress on establishing T.E.P. Ready-to-Cook, a frozen food line accompanying the café social enterprise to create another source of revenue to support the youths and create more job opportunities.

We took the lead in the creation of a gamified platform called UpCareer, where youths can identify the most suitable career path to prevent them from going astray.

We helped amplify their stories, and now get to witness how these stories reached beyond Hong Kong into the Bay Area, inspiring change across borders.

All of these started as seemingly impossible, out-of-the-box ideas, but came to fruition after relentless will and collective action. None of this would be possible if LoveXpress didn’t have the courage to let go and build something new.

You may not always get a step-by-step roadmap, but you leap anyway. And we are ready to climb higher, even if it means disassembling again. We have experience to lean on, and we are confident that we can soon reach the stars.

This is our pledge: Point of AC and LoveXpress will keep pushing forward — together. A better world isn’t built by chance. It’s built by us. By the dreammakers who step over fear to welcome change.

The future is brighter because we’re shaping it. And with you beside us, we’re just getting started.